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What is Product Packaging Materials?

Product packaging materials are presentable products with enclosed covers or wrappers branded with creative visual designs. Branding is a Combinations of Colours, Images, Logo, Products Details, Font Style and Size, well put together by a visual artist or a professional graphic designer and printed on the surface of the packaging materials. TYPES OF PACKAGING MATERIALS   Plastic or Nylon Films The most commonly used packaging material; Plastic or Nylon material are light, strong cheap to manufacture. It is for these reasons that they are used so much, as an alternative to cardboard or glass packaging materials. There are also different types of Plastic or Nylon Materials.   Metal. Aluminum is often used, appropriate for foods packaging (canned foods). For drinks, such as soft and beer drinks . Aluminum is attractive, light and strong at the same time, but requires a lot of raw materials energy to make it. For this reason it must b...
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What You Should Know Before Calling That Nylon/Plastic Manufacturing and Branding Companies For Product Packaging.

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Why Is Small and Medium Scale Businesses/Companies are not taking Advantage of Social Media and Digital Space for Marketing in Africa?

With the enormous opportunities digital space has provided us to reach out to our targeted audience quickly and faster, it beats my imaginations why the small and medium Scale Businesses/Companies are not leveraging on it, mostly in Nigeria and Africa as a whole. Here in Nigeria, you will hardly find Small and Medium Scale Businesses or Companies that has provisions for Monthly or Annual Budgeting for Social and Digital Marketing. They take social and digital marketing for granted, Funny enough it is the multinational businesses and companies that are taking digital marketing seriously; they are everywhere on digital space. MSNBC REPORTS Major Brands such as Coca-Cola, Smirnoff and Unilever’s Dove are creating online Video Campaigns that rely on world of mouth, often generating million of views – for far less than it costs to place ads on Televisions.   In today's world almost everything happens online, a lot of people are living online spending most of their t...
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